In my last post I discussed personal branding why do it and how it benefits your business.
Ultimately- its an investment that helps grow your clientele, lets people know who and where you are, what you make/create/do or stand for and shows you in a professional light.
Many of my past personal branding clients have reported a 50% business increase or more in 12 mths or less after using my images on all their social media platforms and for promotional material! Well, I guess that’s proof enough and I am proud to know my images have helped people in their business endeavors.
Rachel Volgeison-Davies portrait and personal Branding Photographer from theelegantbrand.com London- shot in my French Village.
What can my clients expect from a personal branding session with me? I work very closely with my clients to flesh out what their business represents, who are they pitching to? Their ideal client? How do they want to be seen for example is it a luxe brand? or is it organic and rustic? What colors are you drawn to and much more. So I generally spend an hour or too in consultation with a thorough questionnaire to get to the root of your business and start to build a picture of a ‘look’ we can create in imagery.
Aurore Pellison creatrice- Hape.me who creates the most beautiful scarves, wraps and clothing as well as cushions and wall hangings. Based in Marseilles these were taken in Provence at a special event. You can see more of her beautiful work here https://hape.me/ and see more of my images on her page.
Next if my clients wish I like to create a collaborative mood board on pinterest we both pin to so I can see things you are attracted to or are a good fit with your business brand. Both my clients and I find this a really great tool.
Some of my personal branding shoots include a mix of the business owner, a place and products. Some just have products or a place for example I have some clients who own holiday rentals that are very unusual and want a beautiful arrangement of images to show it in its best light.
Funky Gites- to contact go to her website- new gite will be on there soon but is available to rent this summer http://funkygites.com/
Day of the shoot- I allow a half or full day for the shoot and have access to the most amazing resources- beautiful French Mansion homes, flower growers and florists, hair and make-up for personal styling, vintage cars and knowledge of the best spots as well as local shops we can go into if that suits your style. We can do several outfit changes to show all sides to your business and you.
Hannah Nicolet- Wedding and Event Planner https://www.noblenuptials.com/
So there you have it. Some food for thought! It is a well worth it investment if you want to grow your business.
If you would like a personal branding shoot with me- maybe France or French style goes with your brand or perhaps you need a luxurious or rustic backdrop? Maybe you have a business based in France or Europe?
Contact me at www.corrinatoughphotography.com/
for more details.
xx Corrina
Corrina Tough Photography 